Bolivian women drive social change with skateboarding and smartphones – Samsung Newsroom Malaysia

This is the new chapter of “Galaxy Voices,” the true stories of Galaxy users that reveal how Samsung products have enabled them to make a positive impact in their communities and the world at large.

The passion, creativity, determination and expression of the Quechua culture were the qualities with which the young athletes on skateboards, better known as Imilaskat, drew the attention of Samsung to be part of an audiovisual project called ‘Galaxy Voice’, true stories of Galaxy users, Samsung products them Showing how they have enabled them to make a positive impact in their communities and around the world.

The documentary was filmed at various places of cultural and local importance in the Valuna region. The nine members of Imillaskate showed off their skills on skates wearing skirts, lace blouses and hats, the typical attire of the Cochabamba Cholita.

Among the places of choice were Cochabamba’s largest market, the main square on September 14, and the city’s various parks, La Cancha.

The members of ImillaSkate appreciated the experience of working with Samsung because they have the opportunity to transmit to the world the Bolivian culture and the sport they are passionate about: skating or skateboarding.

“It’s a great experience to be able to share our origins and what Cochabamba and Bolivia are all about. We want the world to know our culture. We started the group with the vision that skateboarding would also be a woman’s sport, then we chose the cholita dress as an image to represent Cochabamba women,” said Elinor Butrago, part of the Imillaskate collective.

Susan Meza, another athlete in the collective, says “Imilskate wouldn’t be able to inspire others to skate and take modern views of their heritage without their smartphones.” Mesa emphasized that technology is “a fundamental part of positively impacting young women.”

Samsung promotes the “Galaxy Voice” project worldwide. The series has featured people from countries like the United States, South Korea, Tonga, and now Bolivia.


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